Meet in Iowa


Meet in Iowa is an incentive reimbursement program that awards one-time cash reimbursements toward hard costs for eligible meetings and events. The goals of the program are to create an enhanced appeal to Iowa communities as meeting/event destinations, generate out-of-state overnight visits and additional economic impact, promote “bleisure” travel by encouraging Iowa’s lodging properties to collaborate with local tourism attractions and organizations, and to expose visitors and businesses to Iowa as a place to live and work.

The goal of the Meet In Iowa program is to attract, retain, and expand in-person overnight meetings and events, increase mid-week overnight stays in the state, and incentivize groups to experience the countless tourism attractions Iowa has to offer.

The second application period closed on May 17, 2024.

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