The Iowa Tourism Office offers a variety of advertising opportunity for industry partners through our marketing channels. All advertising options are available through our Co-op Partnership Program. Details on the 2025 program will be announced in May 2024, with sign-ups beginning in June 2024.
Traveliowa.com Leads
Give your business a boost with a database of direct leads! Prospective travelers who request the Iowa Travel Guide at traveliowa.com may also request information about your destination. Postal addresses will be available weekly and can be accessed through the extranet by the partner.
Travel Iowa Consumer – Email Marketing
Put your brand in the inbox of consumers who’ve already expressed interest in Iowa. Partner receives one pixel ad with a destination URL in a Travel Iowa email (117,000 subscribers).
Traveliowa.com Sponsored Content
Work with Travel Iowa on creating a custom travel content piece and be in front of 100,000-250,000 users per month on TravelIowa.com! The article and corresponding photography, along with links to your website and other owned properties will be featured on the Travel Iowa home page, on landing pages that align with the content piece, and within related keyword search results. Content will be attributed to partner and will be “featured” for one month but remain on the website.
Travel Iowa Social Media
With over 154,000 Facebook followers, Travel Iowa engages visitors from across the country with inspirational photos and travel suggestions featuring your attraction or destination. Partner content will be posted to Travel’s Iowa’s Facebook page organically and then amplified with paid support to reach people who like Travel Iowa’s Facebook page, their friends and other users who are within Travel Iowa’s key markets and who might be interested in the topic/opportunity.